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Fall Social Marketing Tips for any Business

October 29, 2014

As we head into the last couple of months of the year, it's easy to get caught up in the craziness of the holiday season. An important thing to remember during this time, when it comes to your social media platforms, is to make sure that each post you make is relevant to your brand and message. People want to read informative pieces, such as news articles about what's currently happening in your industry, and keep up to date with your company – your latest news, sales and events. Sometimes it seems as if no one is "listening" online but trust us, someone is always viewing your company's messages, so make sure you're doing proper posts.

Also, make sure you are keeping all of your sites up to date, not just some of them. If you post about a great sale you are having for fall, make sure you post it on all of your platforms so you can reach a larger audience . This also enables your brand to have a consistent voice in the online community.

Take note of holidays or important dates in fall and acknowledge them on your sites, if doing so fits in with your brand and message. Coming up, we've got Thanksgiving, Black Friday, Small Business Saturday, Cyber Monday and many more.

These are just a few ways to keep fall fresh and fun for your audience and to have your voice heard loud and clear! If you'd like more ideas for fall or the upcoming holiday season, or are looking for help planning your next marketing campaign, give us a call today!

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